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Wellness Design by Technogym, the event with ICON Design

Is a fitness machine just a training tool hidden in the most remote corners of the house? Technogym proves it isn't. Today, like many other innovations in architecture and design, gym equipment has become a true design object, finding its place in living spaces in every home, such as the living room or bedroom.

This is the perfect setting for the Personal Line, the design collection created by Antonio Citterio, a world-renowned designer and architect who has combined the beauty of lines with functionality. Run, Cross, Recline, Power and Kinesis Personal integrate perfectly into any design space, chosen as the reference collection by teams of experts in the field.

The design of the Personal Line in a unique place

This was confirmed in Madrid during the Wellness Design event, organised by Technogym in collaboration with ICON Design, the design, architecture and decoration magazine of El País. The location chosen was the URSO Hotel & Spa, one of the most beautiful boutique hotels in Madrid that perfectly embodies the idea of luxury with modern design. In one of its refined suites the elliptical Cross Personal was showcased, a training piece with chrome and matte finishes that reflect the idea of beauty of forms.
To discover the Personal Line, a demanding public was formed by a broad representation of the most prestigious architectural studios in Spain, such as Canals Moneo, Gonzalo del Val, Enero Arquitectura, Jesús Donaire, Estudio de La-Hoz, Caledonian, L35 Arquitectos, Estudio REZ, Beta Puntocero, Rockwell Group, Estudio Lamela, Touza Arquitectos. In addition, relevant interior designers such as Ábaton: Batavia, Lantero & Lantero, Virginia Sánchez or Jean Porsche, and emerging names such as Max Enrich were also present.

Attendees were able to learn about the technological innovation of the Technogym UNITY platform and the possibilities of integrating Wellness solutions into residential, hotel, commercial and, above all, private home projects. The Wellness Design services offered by Technogym through 3D plans and rendering were especially valued, to support architects and interior designers in the realisation of impeccable Wellness areas.

In fact, more and more architecture and interior design projects have to respond to the requests of clients seeking the Wellness Lifestyle, a lifestyle capable of integrating regular physical exercise, correct nutrition and positive mental attitude, to live better by putting into practice the saying Mens sana in corpore sano.

In this sense, one of Technogym's most ambitious projects is to bring Wellness to the world's main cities, including Madrid: at 77 Calle Claudio Coello, Technogym opens a new Wellness Store where you can try out the most innovative equipment and receive advice, not only for training, but also for decorating your home. Are you ready to enjoy a complete Wellness experience?

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