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Technogym and Blanche: the new Mecca of parisian sport

Technogym, a world leading international supplier of technology and design driven products and services in the Wellness and Fitness industry and official supplier to the last seven Olympics, is once again working with Arthur and Frank-Elie Benzaquen, founders of the Ken Club and the Klay Club, to open in Paris Blanche, an exceptional club dedicated to sport and healthy living.
Located in a private building with an Art Nouveau facade, the club offers its members 3,000 square meters on six levels, with high-tech sports areas, a king-size swimming pool, an à la carte restaurant run by chef Jean Imbert and a cinema, which will open its doors in September.

Technogym & Blanche is above all a story of common passions for sport, design, and wellness. As evidence of this historical and exclusive relationship with the Ken Group, the brand presents its latest innovations in the capital's most recent and luxurious sports club.

Designed by architect Franck Hammoutène, the sports areas give priority to purity and elegance. Cardio, cycling and weight rooms offer personalised programmes. The spaces are equipped with the all-new Technogym ARTIS line, which redefines the cardio training experience and offers 100% connected training.

Members also have access to Skill line, created specifically for SKILLATHLETIC TRAINING, the training method designed by Technogym and Olympic champions to improve athletic performance.

Thanks to Group Cycle Connect, members looking for excitement can enjoy cycling lessons in total immersion. The collaboration with Blanche has allowed creating a unique model of connected and high-end wellness to offer an innovative and personalised user experience.
We have surpassed ourselves in creativity, energy, time and resources; and we have been joined by partners who love beauty as well as sports for programming, restaurants and the cinema. We have worked closely with Technogym since 2001 and share its love of high standards. After four years of work, we are happy and proud to present Blanche: a new place, explain Arthur and Frank-Elie, owners of the group.

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