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Technogym opens the new boutique in Zurich

Technogym, the Italian leading wellness, fitness and sport company, inaugurates a new space in Zurich in Poststrasse 5-7, the area that over the years has become the reference point for luxury and fashion brands.
The new store is spread over an area of ​​more than 150 square meters distributed on 2 floors. A place designed to live the Wellness lifestyle, in which not only one buy the best products, technologies and services for physical exercise at home, but where people can  also have access to experienced personal trainers and interior designers for personalized projects and training programs.

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The real stars are the products

The real stars of the space are the products: Personal Line, the icon of Technogym’s design developed in collaboration with Antonio Citterio that combines art design with cutting-edge technology and includes treadmill, exercise bike, elliptical and Kinesis; Artis, Technogym’s top range collection for those who want to create a real professional gym that consist of cardio, strength and functional products, connected and coordinated in terms of style and design; MyCycling, the new Technogym solution for indoor training dedicated to cyclists which, thanks to the connectivity system, allows a completely personalized workout; SkillmillSkillrow e Skillrun products specifically designed for athletic performance training and launched thanks to the company's longtime experience alongside the best worldwide athletes of the last seven Olympic Games.
Nerio Alessandri, Founder and President of Technogym, states:

Technogym has launched the concept of wellness and has exported it to the best wellness centers, hotels, companies, private homes and medical centers all over the world; Switzerland is the first international market where, 30 years ago, we started exporting our products outside of Italy. Today, as market leaders, we are very proud to inaugurate a retail store in Zurich, a point of reference for wellness throughout Switzerland.

The opening of the Zurich store is part of the overall retail project that includes the direct presence of Technogym in the main cities around the world: Milan, New York, Madrid, Dubai, Mexico City, Vienna, Moscow and a dedicated space inside Harrod’s department store in London.

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