Gyms require resources with direct employment on the field that play the role of player-coach for which you need skills that are perhaps even more marked than the choice of field. Let's take the role of the owner or director of a multifunctional wellness centre and try to help him in the organization of the optimal organization chart to ensure the success of the company he leads through the exemplary service coordinated by different department heads.
Professionals for multi-purpose Wellness Centres
The Marketing Manager is therefore the resource that develops content for social and web platforms in general, which analyzes, profiles and implements the database of contacts on which to apply a careful communication plan.
It will be fundamental to use for territorial activities such as partnership initiatives with companies and local businesses, as well as outreach appointments or a presence at events that are considered strategic.
In short, there are several tasks that, when the skills allow, can be carried out in person or delegated to third parties or collaborators but that will still need to be coordinated with extreme attention and great commitment. Whether it is part-time or full time depends on the size and importance of the marketing for the centre in question, but it is no longer a matter of doubt that someone should take responsibility for the results.