The campaign

Donate your moves

A powerful message, to make gym, members, trainers and community aware of obesity-related problems and to motivate them to adopt an even more active lifestyle taking action for a healthier world, enjoying socialisation opportunities and earning popularity on the gym floor and on social media at the same time.

REGISTER YOUR FACILITY AND COLLECT MOVES FROM MARCH 11 TO MARCH 30

Moves

Based on body displacement in space, it's the unit of measurement for movement developed by Technogym and recorded by the mywellness cloud: the faster and more often people move, the more MOVEs they collect!

Who Moves and Why

The members of the gym and all the people that will embrace our cause will be able
to donate their physical activity in the form of MOVEs to a social cause chosen from each center at the time of inscription.

Mission

THE MEASURE OF WELLNESS POWER

By taking part in the Let’s Move for a Better World Campaign, you pledge to donate the physical activity performed in your facility to a social cause. To give everyone the same chance and opportunity, irrespective of age, sex and level of physical fitness, we created the MOVE, a new way to measure physical activity that bonds the whole community.

The problem

Energy lost in evolution

Human beings were born to move but ever-evolving technology, albeit full of opportunities, may pose a major threat to the active lifestyle of the world's population, leading to a more sedentary lifestyle than in the past.

A LIFESTYLE THAT TAKES ITS TOLL

Obesity is even more dangerous because it gives rise to numerous related issues (obesity, hypertension, cardiac disorders, etc.). Its steady rise in developed countries is causing more deaths than malnutrition and is becoming an increasingly social and economic problem.

Past editions

RESULT BY YEAR

LET'S MOVE FOR A BETTER WORLD CONFERENCE

A delegate for each Facility will be invited to take part in the
Wellness Community Summit at the Cesena Wellness Campus at the Technogym Village: a unique opportunity to connect with industry professionals from all over the world, and to fully immerse themselves in the Wellness lifestyle.