TECHNOGYM TAKES WELLNESS TO PARIS INSIDE BON MARCHÉ RIVE GAUCHE

Within the new temporary section "La Famiglia" dedicated to Italian lifestyle, TECHNOGYM presents a retail space focused on Wellness Lifestyle

September 6, 2017 - TECHNOGYM, a world-leading manufacturer of technology and design-driven fitness equipment, will be at the Parisian department store Le Bon Marché Rive Gauche from September 6th. The department store, a reference for luxury and lifestyle in Paris, will dedicate 1100m² of its exhibition space to Italy.

TECHNOGYM will propose its latest innovations specifically designed for Wellness at home. Among these, will be shown the Personal line, equipped with the innovative UNITY console which offer to users a range of entertaining and digital solutions.

The space will be animated by the Technogym Master Trainer team that will be available to give guidance to customers on exercise and training and provide all the information on the TECHNOGYM solutions.

The product lines dedicated to Home Wellness by TECHNOGYM have been designed by  Italian designers, including Antonio Citterio, one of the most famous on the international scene. Designed to be functional and beautiful, these equipment show a new approach to pursuing physical activity in all environments suited to wellness. Each line is born from the company’s  three-decades research experience in developing products.
The products displayed in the area of Technogym Le Bon Marché are part of the Personal Line, a collection of training products that combines technology, design and craftsmanship and that offers the user a completely customized Wellness experience thanks to the interactive console. The Personal line includes the innovative Kinesis Personal for gentle gymnastics that, thanks to the Fullgravity patent, gives freedom to the natural movement by offering 360° resistance, Run Personal treadmill, the elliptical Cross and Recline bike, all equipped with UNITY, the most advanced existing multimedia interface. Parisian customers will also find the Wellness Tools, a selection of unique design products for those who want to practice with style at home and while on the road. For those in search of simplicity, efficiency and safety during training, Wellness Tools have been designed to tone up the body and muscles. They are complementary, reliable, functional and easy to use even when travel.