FIBO 2011: mywellness^® key receives the "Health Innovation Award"

Technogym's mywellness^® key wins the "Health Innovation Award" at FIBO 2011, the leading European tradeshow in fitness and wellness.

mywellness^® key is a portable device that measures the physical activity performed every day by the client, stimulating them to increase their activity day after day, and therefore increase their well being. Based on their lifestyle and personal parameters, the key will assign a daily activity target that will help motivate and encourage the client to move more frequently throughout the day. 

Throughout the day the key will measure the intensity and duration of the physical activity performed. The mywellness^® key provides immediate visual feedback regarding the user's activity achievement, so at any moment the users can quickly see how close they are to their daily movement target.  

Inside the facility, mywellness^® key allows clients to record and track their training progress on the Technogym machines.  Trainers can also monitor this data, so they can see if clients are achieving their daily goals at the gym and in their everyday life.

mywellness^® key is not just a product, but most importantly an additional business opportunity for facilities to offer their clients a complete package of personalized services that go beyond the simple membership. Now trainers and health coaches can tangibly track and benchmark their clients physical activity achievements at every moment of the day.